The Oxford Health Alliance (OxHA) recently launched a redesigned 3four50.com.
In November 2006, the OxHA first launched this new online ‘open space for health’, with an aim of harnessing the social networking power of the internet in order to promote chronic disease prevention. The name of the website reflects OxHA’s message of three risk factors leading to four chronic diseases contributing to more than 50% of deaths worldwide.
All of the content on the site is user-generated, and includes stories, blogs and vlogs (reflecting different cultural perspectives on health and comments/ideas from those wishing to share their views), high-profile guest interviews, photos, and full coverage of the 2006 Annual Summit, held in Cape Town, South Africa. Through these channels, 3four50 aims to facilitate communication of health messages in an innovative and compelling ways. For example, the website facilitates youth perspectives via personal stories and photography, and also hosts a world-wide campaign to attract personal stories and photography on health.
The new design for the site is based on feedback from delegates at the Cape Town summit and member input since then. The new site includes a networking facility, through which members can contact one another through the website. Other new features will include:
- The option to create a ‘private space’ where members can collaborate together on global chronic disease prevention projects
- A ‘Soapbox’ section that builds on the success of the ‘soapbox session’ at the Cape Town summit – this encourages the posting of short videos and other information about successful chronic disease prevention efforts from around the world.
Want to get involved? Here’s how:
Sign up for the 3four50 Network (including your photograph and biography) – to do so, register online, and add a photo and a short biography to the ‘profile’ that is created for you. From here, you can access the site’s new networking features described above.
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